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Adjacency
Video
Video creative featuring broadcast quality video and audio/voiceover, placed in commercial airtime. Certain categories require additional approval.
Boost trust, brand perception and purchase intent by placing your brand adjacent to a wide variety of premium & relevant BBC News content
Creative can be supplied by advertiser or by BBC StoryWorks
Detailed Info
Platform
Linear
Device
TV
Ad Format
Any duration between 5-180 seconds, must be multiple of 5
Ad Placement
Adjacent to programmes or modules, first position in break. Can be sold as a tandem with vignette or commercial
Technical Specifications
Creative delivery
See further guidance on creative delivery here [INSERT LINK]
Technical Specs
See detailed tech specs here [INSERT LINK]