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Carousel
Digital Display•Performance Suite
The Carousel offers brands a way of featuring multiple products, messages or visuals in a single unit. Viewers can swipe through different cards, letting brands tell a story, showcase a product collection or share different offers in one interactive experience - perfect for direct response, lead generation and e-commerce campaigns. Available to run on all page types across desktop & mobile web.
Want us to build this for you? Select which layout option you’d like below and provide us with the corresponding assets.
Layout Option 1
Headline Carousel: showcase multiple products with concise, high-impact messaging in a single interactive ad. The Headline Carousel showcases up to 4 visuals in a single unit with a headline, short subheading and CTA on every card.
Layout Option 2
Storytelling Carousel: tell a richer story across multiple panels with longer-form, sequential messaging. The Storytelling Carousel showcases up to 4 visuals in a single unit with a headline and up to 400 characters of copy per card. The CTA appears on the final card to encourage full narrative completion.
Detailed Info
Platform
BBC App, BBC Sport, BBC.com
Device
Desktop Web, Mobile App, Mobile Web, Tablet App, Tablet Web
Targeting
Audience, Brand Safety / Suitability, Contextual, Geo, Site Section
Deal Type
PG - if publisher managed, Standard ROS, Takeover/Buyout
Video
No
End Break
No
Frequency Capping
No