Home>Ad Formats>Promotion
Promotion
Video
Publisher-supplied creative featuring broadcast quality video and audio/voiceover. Includes programme specific end board to promote upcoming broadcast. Requires approval from editorial commissioning teams. Can include advertiser logo and ‘in association with’ messaging on end board.
Promotes upcoming broadcast and drives audience retention
Associates advertiser directly with editorial content

Detailed Info
Platform
Linear
Device
TV
Ad Format
30 seconds only
Ad Placement
Run of network or daypart
Technical Specifications
Creative delivery
See further guidance on creative delivery here [INSERT LINK]
Technical Specs
See detailed tech specs here [INSERT LINK]
The Advantage
Your quarterly look into BBC Studios' Changemaker audience insights