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Times Square
Digital Display•Hero Suite
Times Square
The Times Square is a large, full width format that can appear at the top of the Homepage, above the nav bar, or on Index and Article pages, below the nav bar, providing maximum visibility for instant awareness. Able to serve images and videos of up to 30 seconds, this format provides a premium ad experience that captures attention.
Want us to build this for you? Select which layout option you’d like below and provide us with the corresponding assets.
Layout Option 1
Detailed Info
Platform
BBC.com
Device
Desktop Web, Mobile Web, Tablet Web
Targeting
Audience, Brand Safety / Suitability, Contextual, Geo, Site Section
Deal Type
PG - if publisher managed, PG, Standard ROS, Takeover/Buyout
Video
Yes
Responsive
Yes
Frequency Capping
No
Technical Specifications
Dimension (WxH)
Edge to edge x 450px deep
Animation support
30 sec max
Video support
30 sec max
Frame rate
24fps
Audio
On/Off toggle button, user-initiated
Expansion
N/A
Serving options
1st party site served or 3rd party
Creative type
Image: GIF, JPEG, PNG. Video: MP4
File size
1P site served: 150KB max
3P hosted; 200KB initial, 500KB polite
Position on page
Top
Optional tracking
3rd Party Impressions Tracker
3rd Party Click Tracker
Must be an accepted vendor [INSERT LINK]
Platform support
Desktop, Tablet, Mobile
Notes
Above navigation bar on bbc.com homepage
HTML5 format must be ZIP file with clickthrough URL embedded
Execution Guidelines
1 pixel black/dark border for creative is required
Ad cannot resemble BBC content
3rd Party Ad Serving Creatives
3rd party vendor must be included here [INSERT LINK]
Tag must be SSL/Secured only